Meet The Team
Founder & CEO
Enrique Partida
MIT. UCLA. Wharton.
Ex-Cinépolis USA. Ex-Amazon.
15+ years building and leading global teams and multimillion-dollar go-to-market strategies for tech and entertainment companies.
Personal Passions:
Team Rubicon Member (humanitarian crisis response), Guitar Geek. Cofounder of Sofia the Brave; a non-profit that supports families of kids with special needs via therapist-designed and fully personalized programs.
Co-founder, Head of Marketing & Data
David Jafri
Elmira College, NY
Ex-Microsoft, Warner, YP.com
20+ years in entertainment marketing, integrated media, royalties & licensing, e-commerce, strategic brand partnerships, and marketing technology infrastructure,
Personal Passions:
I'm a naturally curious and optimistic person. Immersing myself in music and the open road energizes me and clears my mind so I can focus on achieving positive outcomes for the folks in my life.
Advisory Board Member
Rosa María Hernández
Founder & CEO of IPSESA, Univ. of Massachusetts Boston
Advisory Board Member
Matthew Heyman, MBA
Harvard MBA. NYU Business School.
Co-Founder & ex-CEO, Cinemex
Lead Investor & Board Director
Diego Mercado
Tec de Monterrey, University of Guadalajara.
Founder & CEO, Stylo's Tech
Investor & Advisory Board Member
Manuel de la Torre, MBA
Founder & CEO, IA Interactive - IPADE MBA.
Advisory Board Member
Michael C. Booth, MA
University of Southern California.
Ex-VP for United Entertainment Group & Edelman.
Advisory Board Member
Min-Yi Shih, MBA, PhD
UCLA Executive MBA,
Penn State Great Valley, Ph.D.
Chief Operating Officer, Artificial By Design
Co-Founder & Chief Strategy Officer, LATAM
Edith Contla
Universidad Anahuac.
Founder & ex-CEO, EM Capital
18+ years leading sales and lobbying strategies for tech firms across LATAM; developing scientific and social development programs in alignment with the United Nations’ 2030 agenda.
Personal Passions:
Published Author. United Nations 2030 Sustainable Development Planning Committee. Regional President of the Women Entrepreneurs Association (AMMJE).
Investor
Eden Salisbury
California State University
Ex-Viacom, ex-Blizzard Games
15+ years leading UX, product management, and user research teams for entertainment, legal, healthcare, and gaming.
Personal Passions:
Creating products that empower users & make a positive impact. Her focus on social good extends beyond the professional sphere, including 15 years in animal rescue as a medical coordinator and foster with Kitten Rescue.
Advisory Board Member
McCless Stephens
MIT. University of Colorado
Ex-Google. Author.
Advisory Board Member
Damian Pizá
ITAM
ex-COO and CHRO Cinemex
Advisory Board Member
Vicka Tapia, MBA
Ex-UN Global Pact | Corporate Social Responsibility | Financial Advisor | UNAM, Tec de Monterrey
Investor & Advisory Board Member
Jose Antonio Reyes, MBA
IPADE MBA. IESE Business School
Chief Sales Officer, IA Interactive.
External Legal Counsel
René Andrés Hinojosa
Northwestern University Pritzker School of Law
Partner, Hiro Law
Advisory Board Member
Corinne Cromwell, MBA
Cal State MBA,
ex-DDB Global,
Marketing Director, VCA
Join Our Team
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